What to send
Four things get us started.
- A current rate card, in any format
- Audience figures, however you measure them
- Your programming or content schedule
- The name of whoever handles commercial decisions
How representation starts
From first email to first booking.
- Tell us about the outlet Format, market, audience and your current rate card. Send what you have; it does not need to be tidy.
- We assess the fit We look at where your audience sits against the briefs we are already receiving, and say plainly whether we can sell it.
- We agree terms A representation agreement that sets commission, exclusivity and how inventory is released.
- You go into the book Your inventory is offered to every buyer we speak to, in the markets and channels that suit it.